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The Gigi is a new project from Pierluigi and Mario Boglioli, the eponymous brothers behind one the most influential brands in Italian fashion. Growing up in the family tailoring business, Pierluigi 'Gigi' Boglioli eventually found his place in the brand's creative team, and spearheaded development of Boglioli's signature unstructured look and advanced garment dyeing techniques. Proud of past achievements, but with eyes set firmly on the future, The Gigi's motto, "DON'T LOOK BACK' is stitched into each of his designs.

THE GIGI double-breasted coat

Navy cotton blend double-breasted coat from The Gigi. Cotton 95% Acetate 60% Viscose 40% metal 5% Dry Clean Only

THE GIGI double-breasted blazer

Blue and white cotton blend double-breasted blazer from The Gigi. Cotton 95% metal 5% Dry Clean Only

THE GIGI double-breasted coat

Khaki cotton blend double-breasted coat from The Gigi. Cotton 95% Acetate 60% Viscose 40% metal 5% Dry Clean Only

THE GIGI Marisol blazer

Light blue linen Marisol blazer from The Gigi. Linen/Flax 100% Dry Clean Only

THE GIGI Casilda shirt

White cotton Casilda shirt from The Gigi. Cotton 100% Dry Clean Only

THE GIGI wide leg trousers

Indigo cotton-blend wide leg trousers from The Gigi. Cotton 95% metal 5% Dry Clean Only

THE GIGI double-breasted blazer

White and blue cotton double-breasted blazer from The Gigi. Cotton 100% Machine Wash

THE GIGI straight trousers

Military green straight trousers from The Gigi. Cotton 95% metal 5% Dry Clean Only

THE GIGI contrast trim double breasted blazer

Soft pink linen contrast trim double breasted blazer from The Gigi. Linen/Flax 100% Dry Clean Only

THE GIGI contrast shirt

Blue cotton contrast shirt from The Gigi. Cotton 100% Dry Clean Only

THE GIGI three button blazer

Blue cotton blend three button blazer from The Gigi. Cotton 95% Acetate 60% Viscose 40% metal 5% Dry Clean Only

THE GIGI straight trousers

White and navy cotton Teresa trousers from The Gigi. Cotton 100% Dry Clean Only

THE GIGI contrast trim trousers

Navy and white cotton contrast trim trousers from The Gigi. Cotton 100% Machine Wash

THE GIGI double breasted blazer

Green cotton blend contrast jacket from The Gigi. Cotton 95% Acetate 60% Viscose 40% metal 5% Dry Clean Only

THE GIGI half-placket shirt

Ivory and red half-placket shirt from The Gigi. Viscose 100% Dry Clean Only

THE GIGI Half-Placket Blouse

The Gigi has become a go-to for its relaxed Italian tailoring. This egg yolk yellow blouse is cut to a relaxed shape with a wide V neckline and half-button placket fastening – a bold red tab makes for a signature finish. The lean length works best left loose over trousers., , Yellow, , Point collar, , Red tab, , Half-placket button fastening, , We styled it with The Gigi trousers and Dorateymur shoes, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 67 cm/ 26.5 in, , Bust: 106 cm/ 42 in, , Sleeve length: 57 cm/ 22.5 in, , Measurements taken from a size S, , This item fits true to size, , Machine wash at 30 degrees, , Shirt: 100% viscose

THE GIGI Teresa Cropped Trousers

The Gigi’s cream cotton-blend Teresa trousers are a typically relaxed take on a tailored classic. They have a relaxed shape that’s designed to sit on the natural waist and is outlined in tonal stitching. The label’s military-like red tab completes the look. Wear them with a low-key top or throw over the coordinating blazer for a smarter look., , Cream, , Tonal piping, , Red tab, , Zip-fastening front, , We styled it with Helmut Lang t-shirt, Barrie knit and Robert Clergerie shoes, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Trousers length: 99 cm/ 39 in, , Inside leg: 74 cm/ 29 in, , Waist: 76 cm/ 30 in, , Hips: 92 cm/ 36 in, , Measurements taken from a size IT 38, , This item fits true to size, , Dry clean, , Trousers: 95% cotton, 5% metallic

THE GIGI Teresa Cropped Trousers

What could be more powerfully feminine than a pink suit? The Gigi’s pink cotton-blend Marisol blazer is made to worn with the coordinating trousers and is cut to a slender double-breasted shape with sleek gold-tone buttons. The label’s signature military-inspired blue tab completes the look., , Pink, , Double breasted, , Gold-tone buttons, , Unlined, , We styled it with Helmut Land shirt, The Gigi trousers and Robert Clergerie shoes, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 66 cm/ 26 in, , Bust: 86 cm/ 34 in, , Sleeve length: 60 cm/ 23.5 in, , Measurements taken from a size IT 38, , This item fits true to size, , Dry clean, , Jacket: 95% cotton, 5% metallic, , Lining: 60% acetate, 40% viscose

THE GIGI Half-Placket Blouse

Invest in louche Italian style with The Gigi’s blue cotton shirt. It’s shaped to a relaxed shape with a half-button placket fastening that’s punctuated by a dark-blue tab – the label’s defining accent. Leave it bunched nonchalantly over high-rise trousers., , Blue, , Point collar, , Dark-blue tab, , Half-placket button fastening, , We styled it with Sea trousers and Robert Clergerie shoes, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 67 cm/ 26.5 in, , Bust: 106 cm/ 42 in, , Sleeve length: 57 cm/ 22.5 in, , Measurements taken from a size S, , This item fits true to size, , Machine wash at 30 degrees, , Shirt: 100% cotton

THE GIGI Maria Double-Breasted Blazer

Add instant polish to any look with The Gigi’s navy Maria blazer. It’s carefully tailored from heavyweight cotton – note how the unlined interior highlights the flawless construction – and has a double-breasted shape that’s punctuated with gold-tone buttons. The label’s military-inspired blue tab completes the look., , Green, , Double breasted, , Blue tab, , Unlined, , We styled it with The Gigi shirt and trousers and Robert Clergerie slides, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 66 cm/ 26 in, , Bust: 86 cm/ 34 in, , Sleeve length: 60 cm/ 23.5 in, , Measurements taken from a size IT 38, , This item fits true to size, , Dry clean, , Jacket: 95% cotton, 5% metallic, , Lining: 60% acetate, 40% viscose

THE GIGI Maria Double-Breasted Blazer

Add instant polish to any look with The Gigi’s khaki-green Maria blazer. It’s carefully tailored from heavyweight cotton – note how the unlined interior highlights the flawless construction – and has a double-breasted shape that’s punctuated with gold-tone buttons. The label’s military-inspired blue tab completes the look., , Green, , Double breasted, , Blue tab, , Unlined, , We styled it with Helmut Lang t-shirt, AWAKE trousers and Robert Clergerie shoes, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 71 cm/ 28 in, , Bust: 88 cm/ 34.5 in, , Sleeve length: 60 cm/ 23.5 in, , Measurements taken from a size IT 40, , This item fits true to size, , Dry clean, , Jacket: 100% cotton

THE GIGI Teresa Cropped Trousers

The Gigi make military style current with these khaki-green Teresa trousers. They’re crafted form lightweight cotton and have an on-point relaxed shape that sits on the mid waist, falls in relaxed legs and is outlined with navy piping. A signature blue tab completes the look., , Green, , Navy piping, , Mid rise, , Zip-fastening front, , We styled it with The Gigi jacket and top and Alvaro sandals, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Trousers length: 99 cm/ 39 in, , Inside leg: 74 cm/ 29 in, , Waist: 76 cm/ 30 in, , Hips: 92 cm/ 36 in, , Measurements taken from a size IT 38, , This item fits true to size, , Dry clean, , Trousers: 95% cotton, 5% metallic

THE GIGI Soledad Double-Breasted Blazer

Nonchalant Italian style and The Gigi go hand in hand. This khaki-green Soledad blazer is cut from a lightweight cotton-blend and tailored to a louche double-breasted shape that’s punctuated with gold-tone buttons and outlined with navy piping. Team it with the coordinating trousers for a cool take on the suit., , Green, , Double breasted, , Gold-tone buttons, , Unlined, , We styled it with The Gigi shirt and trousers and Robert Clergerie brogues, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 62 cm/ 24.5 in, , Bust: 82 cm/ 32 in, , Sleeve length: 56 cm/ 22 in, , Measurements taken from a size IT 38, , This item fits true to size, , Dry clean, , Jacket: 95% cotton, 5% metallic

THE GIGI Soledad Double-Breasted Blazer

Nonchalant Italian style and The Gigi go hand in hand. This ivorySoledad blazer is cut from a lightweight cotton-blend and tailored to a louche double-breasted shape that’s punctuated with gold-tone buttons and outlined with tonal piping. Team it with the coordinating trousers for a cool take on the suit., , Ivory, , Double breasted, , Gold-tone buttons, , Unlined, p, We styled it with Monse top, The Gigi trousers and Robert Clergerie slides, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 62 cm/ 24.5 in, , Bust: 82 cm/ 32 in, , Sleeve length: 56 cm/ 22 in, , Measurements taken from a size IT 38, , This item fits true to size, , Dry clean, , Jacket: 95% cotton, 5% metallic

THE GIGI Carmen Coat

Everything about The Gigi’s sleek cream cotton-twill Carmen coat feels just right for now. It has a lightweight feel and streamlined double-breasted cut that’s punctuated with military-inspired gold-tone buttons and a signature red pocket tab. Note how the unlined construction highlights the flawless craftsmanship., , Cream, , Double-breasted, , Gold buttons, , Unlined, , We styled it with Monse top, AWAKE trousers and Robert Clergerie shoes, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Shoulder to hem length: 99 cm/ 39 in, , Bust: 90 cm/ 35.5 in, , Measurements taken from a size IT 40, , This item fits true to size, , Dry clean, , Coat: 100% cotton, , Lining: 60% acetate, 40% viscose

THE GIGI Teresa Cropped Trousers

The Gigi make nautical style current with these khaki-green Teresa trousers. They’re crafted form lightweight cotton and have an on-point relaxed shape that sits on the mid waist, falls in relaxed legs and is outlined with white piping. A signature white tab completes the look., , Navy, , Navy piping, , Mid rise, , Zip-fastening front, , We styled it with Maison Labiche top, The Gigi trousers and Dorateymur shoes, Our model is 178 cm/ 5ft8 and is wearing size UK 8/EU 36, , Trousers length: 99 cm/ 39 in, , Inside leg: 74 cm/ 29 in, , Waist: 76 cm/ 30 in, , Hips: 92 cm/ 36 in, , Measurements taken from a size IT 38, , This item fits true to size, , Dry clean, , Trousers: 95% cotton, 5% metallic

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THE GIGI


The Gigi is a new project from Pierluigi and Mario Boglioli, the eponymous brothers behind one the most influential brands in Italian fashion. Growing up in the family tailoring business, Pierluigi 'Gigi' Boglioli eventually found his place in the brand's creative team, and spearheaded development of Boglioli's signature unstructured look and advanced garment dyeing techniques. Proud of past achievements, but with eyes set firmly on the future, The Gigi's motto, "DON'T LOOK BACK' is stitched into each of his designs.

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