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Crafting a Signature

Gucci
Gucci
Jul 24 2024

 In Gucci Rosso Ancora, the GG Marmont bag embodies timeless elegance and the House’s heritage craftsmanship.


The GG Marmont, with its Double G logo originating from the 1970s, has established itself as one of the House’s most emblematic handbags. Crafted in soft, matelassé leather, the style is refreshed by Creative Director Sabato De Sarno in Gucci Rosso Ancora. A sensual hue with links to the House’s heritage, the deep red shade can be traced from the walls of the elevators at The Savoy hotel in London, where founder Guccio Gucci worked as a porter, to the lining of a historic bag housed at the Archives in Florence.


Revealing the artistry of the GG Marmont bag in Gucci Rosso Ancora.Crafting a Signature


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Revealing the artistry of the GG Marmont bag in Gucci Rosso Ancora.Crafting a Signature


Revealing the artistry of the GG Marmont bag in Gucci Rosso Ancora.Crafting a Signature


Revealing the artistry of the GG Marmont bag in Gucci Rosso Ancora.Crafting a Signature


Revealing the artistry of the GG Marmont bag in Gucci Rosso Ancora.Crafting a Signature


Revealing the artistry of the GG Marmont bag in Gucci Rosso Ancora.Crafting a Signature