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Play Responsibly With Maison MIHARA YASUHIRO's AW19 Collection

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Nov 03 2019

Urging you to remember that it's just a game, Maison MIHARA YASUHIRO lands at END. this season.


Maison MIHARA YASUHIRO AW19 - Play Responsibly


MAISON MIHARA YASUHIRO Back Tee Sweat


Maison MIHARA YASUHIRO AW19 - Play Responsibly


Maison MIHARA YASUHIRO AW19 - Play Responsibly


MAISON MIHARA YASUHIRO Original Sole Stars & Stripes Hi Top Sneaker

MAISON MIHARA YASUHIRO Suspender Pant


An unsung hero of Japanese menswear, designer Mihara Yasuhiro started his eponymous label in 1997 under the name Maison MIHARA YASUHIRO. Renowned for his playful and complex take on construction, Yasuhiro splices garments together in unconventional manners to present a unique and wholly original perspective on menswear. Blending oversized silhouettes, layering and a plethora of printed, appliqué and woven detailing, the Tokyo-based label has cultivated a sensibility that is identifiably its own. Balancing between the "sublime and the ridiculous", Mihara Yasuhiro's garments champion a bold vision of casual menswear that elucidates an environment of freedom.


Maison MIHARA YASUHIRO AW19 - Play Responsibly


MAISON MIHARA YASUHIRO Military Denim Pant


Maison MIHARA YASUHIRO AW19 - Play Responsibly


Maison MIHARA YASUHIRO AW19 - Play Responsibly


MAISON MIHARA YASUHIRO Mihara Printed Tee

MAISON MIHARA YASUHIRO Sublime Meets Ridiculous Scarf


Originally launching the label as a footwear brand, the 47-year-old designer from Nagasaki continues to build on his foundation in the form of his unique "Original Sole" sneaker styles. Adopting classic silhouettes from the American canon of original sportswear sneakers, Yasuhiro cultivates a chunky yet tasteful interpretation of recognisable sneakers. Playfully defined with a melted look, roughly moulded sole units contort the impression of the classic silhouette. An early proponent of sneaker collaborations, the designer began his longstanding collaborative project with PUMA in 1999, showcasing a unique and exacting perspective on footwear and apparel before the era where collaboration was crowned king.


Maison MIHARA YASUHIRO AW19 - Play Responsibly


MAISON MIHARA YASUHIRO Suspender Hoody


Maison MIHARA YASUHIRO AW19 - Play Responsibly


Maison MIHARA YASUHIRO AW19 - Play Responsibly


MAISON MIHARA YASUHIRO Suspender Pant

MAISON MIHARA YASUHIRO Layered Check Shirt


Sharing his AW19 collection, titled "Play Responsibly", Maison MIHARA YASUHIRO looks to 1950s Americana, casinos and the game of fashion for inspiration. Utilising his signature reconstructive techniques to create a distinctive visual style, Yasuhiro expounds on his playful streak. Creating pieces that can be worn in multiple ways, the designer invites a personal interpretation of his creations. Erring on streetwear, this collection offers a twist of the avant-garde that ensures that Yasuhiro's significant talents are proudly displayed. Imaginatively transforming garments that are a staple in most wardrobes, the masterful designer redefines t-shirts, sweats and shirting with a flourish of ingenuity.

Quietly championing an inventive interpretation of classic men's clothing, Mihara Yasuhiro delivers the perfect ensemble of style and substance. Eye-catching and expertly designed, the stalwart continues to expound on his own specific interests with an exceptional eye for detail.

Maison MIHARA YASUHIRO's AW19 collection "Play Responsibly" is available online now at END.


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