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Founded by Adele and Edoardo Fendi in 1925, the eponymous Rome-based House immediately won great acclaim and became famous outside the capital city. The Fendi adventure began on Via del Plebiscito, a busy street whose location in the heart of Rome made it a main thoroughfare used by the transalpine aristocracy. Adele and Edoardo Fendi opened a small and medium leather goods shop and set up what was then a secret fur workshop. Success came quickly and was confirmed when their five daughters, Paola, Anna, Franca, Carla and Alda, decided to get involved in the family business bringing new energy and ideas. Nicknamed the five fingers of the hand, it was they who, in 1965, invited a young German designer to join the House. His name: Karl Lagerfeld! After revolutionizing how to wear fur by fully reinterpreting it, transforming it into a fashionable, soft, light item of clothing, he launched the House’s ready-to-wear collection in 1977. He still provides artistic direction alongside Silvia Venturini Fendi, who represents the third generation of the family and is in charge of accessories, menswear and kidswear. Forever associated with the Fendi image, the legendary Baguette bag and the timeless Peekaboo have helped to shape the House’s influence. It is a reputation that even went beyond the borders of the Earth when Fendi put on a fashion show atop the Great Wall of China on October 19, 2007, making this breathtaking event the first show visible from the Moon!

FENDI STRIPED EYE MONSTER POUCH

Fendi Monster smooth calf leather pouch with three-dimensional striped appliqués. Multicolored eyes, eyebrow and teeth features. Zip-top closure. Fabric lining. 7.5"H x 11.4"W x 0.4"D. Made in Italy. MULTI

FENDI Grained leather tri-colour wallet

Founded in Rome in 1925,FENDIis renowned for its playful attitude and distinct Italian aesthetic. Realised in soft grained leather with a masculine multi-coloured palette, this wallet is designed with dedicated slots for your essential cards and cash. (Height 9.5cm, width 11cm, depth 1.5cm) Black grey blue

FENDI Face Border wallet

A Fendi wallet will add a playful touch to your everyday ensemble and this piece is a fine example of its signature style. With an embossed face to the front sporting raised eyebrows, this leather wallet by Fendi opens to reveal a logo patch and a spacious interior suitable for cards and notes. Calf Leather 100%

FENDI Bag Bugs leather pouch

The olive-green hue of Fendi's leather Bags Bugs pouch will lend a utilitarian tone to your looks, while the signature silver-tone metal monster-eye embellishments deliver a touch of signature whimsy. It's crafted in Italy Product number: COLOUR: Olive-green COMPOSITION: Smooth calf leather. COUNTRY OF ORIGIN: Italy Black lacquered edges Palladium-finish Bag Bugs eyes front Debossed logo back Top zip closure, leather zip pull Black canvas lining Width 11.8in/30cm Length 8in/20cm

FENDI Bag Bugs leather cardholder

Fendi's olive-green leather Bag Bugs cardholder is a sleek option for toting your monetary essentials. It's lifted with playful silver-tone metal monster eyes at the front, and contains space for six cards as well as a central slip pocket. Product number: COLOUR: Olive-green COMPOSITION: Smooth leather. COUNTRY OF ORIGIN: Italy Black lacquered edges Palladium-finish Bag Bugs eyes front Debossed logo back Six card slots, one centre slip pocket Black canvas lining Width 4in/10cm Length 3in/7.5cm

FENDI Bag Bugs bi-fold leather wallet

Fendi builds on its characterful Bag Bugs collection for Pre-AW17 with this smooth olive-green leather wallet. It's punctuated at the front with the menacing silver-tone metal monster eyes, and opens to a well-organised interior with two slip pockets, eight slots for cards, and two notes compartments. Product number: COLOUR: Olive-green COMPOSITION: Smooth leather. COUNTRY OF ORIGIN: Italy Black lacquered edges Palladium-finish Bag Bugs eyes front Debossed logo back Bi-fold opening Eight card slots, two slip pockets, two notes compartments Olive-green leather interior, black canvas lining Width 4.3in/11cm Length 3.8in/9.5cm

FENDI Scarves

Composition: 100% Cotton Details: plain weave, logo design, no appliqués Measurements: Height 18.33 inches , Length 67.08 inches Beige

FENDI Scarves

Composition: 55% Modal, 45% Cotton Details: gauze, stripes, no appliqués Measurements: Height 26.91 inches , Length 72.54 inches Blue

FENDI Scarves

Composition: 52% Modal, 48% Linen Details: plain weave, logo design, no appliqués Measurements: Height 14.82 inches , Length 70.98 inches Military green

FENDI Scarves

Composition: 52% Modal, 48% Linen Details: plain weave, logo design, no appliqués Measurements: Height 14.82 inches , Length 70.98 inches Beige

FENDI 49MM Round Sunglasses

Chic round sunglasses with slender double-bridge design, 49mm lens width; 21mm bridge width; 145mm temple length, 100% UV protection, Acetate/metal, Made in Italy, ; HAVANARUTHEN03MAIR

FENDI Saffiano Leather Belt

Saffiano leather belt with signature logo buckle, Leather/metal, 1.5" wide, Made in Italy, ; BLACK COAL

FENDI America Elite Reversible Leather Belt

A logo buckle signifies this sophisticated belt that reverses from smooth to textured leather.; Leather, About 2" wide, Silver metal buckle, Made in Italy, ; SEPIA

FENDI Icon Leather Belt

Signature logo belt reveals Italian craftsmanship of calfskin leather for endless style and sophistication.; Leather, About 1.5" wide, Made in Italy, ; RED

FENDI 55MM Aviator Sunglasses

Classic aviator style with monochrome metal design, 55mm lens width; 18mm bridge width; 145mm temple length, 100% UV protection, Metal, Made in Italy, ; RUTHENIUM06LBT4

FENDI 55MM Aviator Sunglasses

Classic aviator style with monochrome metal design, 55mm lens width; 18mm bridge width; 145mm temple length, 100% UV protection, Metal, Made in Italy, ; ROSE0000KU

FENDI Cotton Canvas Bucket Hat

Woven bucket hat with painterly FENDI lettering, Flipped brim, 2.75", Cotton, Dry clean, Made in Italy, ; MULTICOLOR

FENDI Reversible Striped Cotton Canvas Bucket Hat

Woven bucket hat reverses from slim to wide stripes, Flipped brim, 2.75", Cotton, Dry clean, Made in Italy, ; BLUE

FENDI Leather Logo Belt

Grained leather belt with polished double-F buckle, Width, 1.25", Leather, Made in Italy, ; NERO ROSSO

FENDI 52MM Round Metal Sunglasses

Timeless aviator sunglasses with polished metal frame, 55mm lens width; 16mm bridge width; 145mm temple length, 100% UV protection, Metal, Made in Italy, ; ROSE GOLD

FENDI Monster Fur-Pom Wool Hat

Plush fur tops this signature wool-knit hat, Wool, Fur type: Dyed Asiatic Raccoon, Fur origin: Finland, Dry clean by fur specialist, Made in Italy, ; GREY

FENDI Monster Fur-Pom Wool Hat

Plush fur tops this signature wool-knit hat, Wool, Fur type: Dyed Asiatic Raccoon, Fur origin: Finland, Dry clean by fur specialist, Made in Italy, ; BLUE

FENDI Monster Fur-Pom Wool Hat

Plush fur tops this signature wool-knit hat, Wool, Fur type: Dyed Asiatic Raccoon, Fur origin: Finland, Dry clean by fur specialist, Made in Italy, ; BLACK

FENDI Monster Rex Rabbit Fur Snood

Monster motif signifies this plush fur accessory, Wool, Fur type: Dyed rex rabbit, Fur origin: Italy, Dry clean by fur specialist, Made in Italy, ; BLACK

FENDI 49MM Round Sunglasses

Chic round sunglasses with slender double-bridge design, 49mm lens width; 21mm bridge width; 145mm temple length, 100% UV protection, Acetate/metal, Made in Italy, ; HAVANAPALLADIUM09G0

FENDI 49MM Round Sunglasses

Chic round sunglasses with slender double-bridge design, 49mm lens width; 21mm bridge width; 145mm temple length, 100% UV protection, Acetate/metal, Made in Italy, ; BLACK0807

FENDI 48MM Round Sunglasses

Thick-framed round sunglasses with keyhole nose bridge, 48mm lens width; 24mm bridge width; 145mm temple length, 100% UV protection, Acetate, Made in Italy, ; BLACK HAVANA 0WR7

FENDI Double F Chevron Leather Belt

Multicolor chevron leather belt with double F buckle, Width, about 2", Leather/brass, Made in Italy, ; MULTI

FENDI Double F Chevron Leather Belt

Multicolor chevron leather belt with double F buckle, Width, about 2", Leather/brass, Made in Italy, ; GREY

FENDI 52MM Round Metal Sunglasses

Round retro sunglasses with polished metal trim, 52mm lens width; 20mm bridge width; 145mm temple length, 100% UV protection, Metal, Made in Italy, ; DARK RUTH

FENDI 52MM Round Metal Sunglasses

Round retro sunglasses with polished metal trim, 52mm lens width; 20mm bridge width; 145mm temple length, 100% UV protection, Metal, Made in Italy, ; BLACK

FENDI 50MM Square Sunglasses

Square silhouette in two-tone design, 50mm lens width; 21mm bridge width; 145mm temple length, 100% UV protection, Case and cleaning cloth included, Plastic, Made in Italy, ; TAN BLUE

FENDI 50MM Square Sunglasses

Square silhouette in two-tone design, 50mm lens width; 21mm bridge width; 145mm temple length, 100% UV protection, Case and cleaning cloth included, Plastic, Made in Italy, ; SILVER RED

FENDI 50MM Square Sunglasses

Square silhouette in two-tone design, 50mm lens width; 21mm bridge width; 145mm temple length, 100% UV protection, Case and cleaning cloth included, Plastic, Made in Italy, ; SILVER BROWN

FENDI 50MM Square Sunglasses

Square silhouette in two-tone design, 50mm lens width; 21mm bridge width; 145mm temple length, 100% UV protection, Case and cleaning cloth included, Plastic, Made in Italy, ; BROWN YELLOW

FENDI Monster Wool Scarf

Cold weather woth signature monster motif, Wool, Dry clean, Made in Italy, ; BLUE

FENDI Monster Wool Scarf

Cold weather woth signature monster motif, Wool, Dry clean, Made in Italy, ; BLACK

FENDI Jacquard Logo Wool Scarf

A tone-on-tone signature logo merges with a subtle micro-check pattern on this jacquard scarf of finest wool with cut fringe trim.69"L X 29"W, Wool, Dry clean, Made in Italy, ; GREY

FENDI Jacquard Logo Wool Scarf

A tone-on-tone signature logo merges with a subtle micro-check pattern on this jacquard scarf of finest wool with cut fringe trim.69"L X 29"W, Wool, Dry clean, Made in Italy, ; BURGUNDY

FENDI Jacquard Logo Wool Scarf

A tone-on-tone signature logo merges with a subtle micro-check pattern on this jacquard scarf of finest wool with cut fringe trim.69"L X 29"W, Wool, Dry clean, Made in Italy, ; BLUE

FENDI Logo Knit Wool Scarf

A tone-on-tone allover signature logo adds style to this long scarf in cozy-warm wool.72"L X 10"W, Wool, Dry clean, Made in Italy, ; BLUE

FENDI Logo Knit Wool Scarf

A tone-on-tone allover signature logo adds style to this long scarf in cozy-warm wool.72"L X 10"W, Wool, Dry clean, Made in Italy, ; BEIGE

FENDI Karl Fur-Trimmed iPhone 6 Case

A streamlined, protective phone case of studded and textured leather with iconic flare.; 2.5"W X 5.5"H, Textured leather, Fur type: Dyed mink, Fur origin: Finland, Made in Italy, ; BLACK-WHITE

FENDI Monster Fur-Trimmed Wool Hat

Intarsia-knit monster motif hat trimmed with plush fur, Wool, Fur type: Dyed Asiatic raccoon, Fur origin: Finland, Dry clean by fur specialist, Made in Italy, ; GREY

FENDI Monster Fur-Trimmed Wool Hat

Intarsia-knit monster motif hat trimmed with plush fur, Wool, Fur type: Dyed Asiatic raccoon, Fur origin: Finland, Dry clean by fur specialist, Made in Italy, ; BLACK

FENDI Woven Logo Scarf

Colorblocked accessory with logo detail, 8"W X 71"L, Fringed trim, Wool, Dry clean, Made in Italy, ; GREY

FENDI Woven Logo Scarf

Colorblocked accessory with logo detail, 8"W X 71"L, Fringed trim, Wool, Dry clean, Made in Italy, ; GREEN

FENDI Calf Leather Phone Case

A face accented case to safeguard your smartphone, 3" W X 5" H, Calf leather/metal, Made in Italy, ; BLACK

FENDI Reversible Leather Belt

Striking buckle accent highlights this reversible leather belt, Reversible, Adjustable buckle closure, Calf leather, Made in Italy, ; RED

FENDI Reversible Skinny Belt

Iconic logo buckle adorns this dress belt that reverses from smooth to textured calfskin leather.Leather, About 2" wide, About 47" long, Made in Italy, ; RED-BLACK

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Founded by Adele and Edoardo Fendi in 1925, the eponymous Rome-based House immediately won great acclaim and became famous outside the capital city.
The Fendi adventure began on Via del Plebiscito, a busy street whose location in the heart of Rome made it a main thoroughfare used by the transalpine aristocracy. Adele and Edoardo Fendi opened a small and medium leather goods shop and set up what was then a secret fur workshop. Success came quickly and was confirmed when their five daughters, Paola, Anna, Franca, Carla and Alda, decided to get involved in the family business bringing new energy and ideas. Nicknamed the five fingers of the hand, it was they who, in 1965, invited a young German designer to join the House. His name: Karl Lagerfeld! After revolutionizing how to wear fur by fully reinterpreting it, transforming it into a fashionable, soft, light item of clothing, he launched the House’s ready-to-wear collection in 1977. He still provides artistic direction alongside Silvia Venturini Fendi, who represents the third generation of the family and is in charge of accessories, menswear and kidswear. Forever associated with the Fendi image, the legendary Baguette bag and the timeless Peekaboo have helped to shape the House’s influence. It is a reputation that even went beyond the borders of the Earth when Fendi put on a fashion show atop the Great Wall of China on October 19, 2007, making this breathtaking event the first show visible from the Moon!

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