Edward Bess Deep Shine Lip Gloss in Wild Passion. Edward Bess Deep Shine Lip Gloss in Wild Passion. Pucker up and lavish your lips with extraordinary shine and brilliance. Edward Bess Deep Shine Lip Gloss imparts a lush, lacquered effect without shimmer while indulging the senses with its sweet fig scent.. Wild Passion - a bright berry mauve hue. Provides hydration and polish to the pout in a single stroke. Non-sticky, high-shine formula. 0.2 fl oz. Apply to the lips with the integrated application wand and reapply as desired. EDWR-WU2. 0100 19. One could say Edward Bess was born with a natural sense for style and beauty. Inspired by his travels as a model, Bess set out to share his unique vision with women everywhere. For his debut collection, Bess carefully curated a timeless, universally flattering wardrobe of lip colors made for the modern woman. Since his initial success just a few short years ago, Edward Bess has revolutionized the cosmetics industry with a selection of chic, wearable products and a ?less is more? approach to beauty.