Balmain's latest kidswear release keeps its designs understated so that all the focus is on its branding - we'll use this sweatshirt as an example. Your eye is instantly captured by the block lettering emblazoned across the front, joined also by its home city of Paris and the interlocking BP logo that sits underneath. A little hint from us: a pair of joggers (with a matching print, of course) would be a perfect comfy counterpart to the cotton blend. Balmain cotton blend sweatshirt42% cotton, 25% modal, 24% viscose, 9% woolPulls onRound neckline, ribbed at trims, long sleeves, contrast embroidered logo at frontDry clean onlyMade in ItalyTrue to sizeMidweight, stretchyAvailable in sizes 4 16 years
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