Bring out your bold side with this rich, extremely pigmented cream from beauty powerhouse, Illamasqua. A new matte formula that can either neutralise or dominate use to adorn eyes, face and body, and apply with fingers or a brush for a buildable, water resistant finish. Try layering it under your favourite Illamasqua powder eyeshadow for an intense effect.Illamasqua Cream PigmentApplication: This advanced formulation provides additional adhesion and colour intensification when applied before Powder Eye Shadow and Pure Pigment. The product can be used sheer or built to full coverage. Apply with a longer bristle brush to achieve a sheer colour and texture payoff whereas selecting a flat brush will deposit more colour density and texture payoff8g