Which hair type is it good for? Straight Wavy Curly Coiled Tightly Coiled An ultra-mild cleanser to help gently cleanse hair without stripping it of moisture. Key benefits: - Helps protect color and prevent fade - Delivers strand-saving moisture - pH balanced If you want to know more… Keranique Scalp Revitalizing Shampoo is scientifically formulated to deliver strand-saving protection and expert care for color-treated hair. It features true tone technology, which helps eliminate color lost to after-process washing and protects against color fade. It delivers safe and gentle cleansing to hair fibers made fragile by chemical color processes, fortifies the strand, and locks in color to extend shade intensity and vibrancy. It is formulated Without: - Parabens- Sulfates- Phthalates The Keranique system of haircare solutions was developed to effectively cleanse, protect, treat, and repair both thin or thinning hair and the scalp. Mild cleansers, clean conditioners, intensive treatments, and lightweight styling products deliver healthy hair growth, abate hair loss, maximize fullness, and care for the scalp, creating an optimized environment to promote the strength, growth, and beauty of hair.